Media Monitoring and Analysis

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  • We constantly monitor the media in all it forms:
  • - Printed publications

    - Radio

    - TV

    - Internet media and news agencies

    - Forums

    - Social networking sites and blogs

    We do not rely on automated search engines when we want to clarify the coverage and media image of a business / company / organization / individual. The best way to capture the overall presence of our client in the public domain is the most labor-consuming. We have found that even searching the internet requires an individual approach so there is the slightest risk of gaps and even a bigger plus is that all references, quotations, and comments stand out in their context. This helps a lot in the final analysis.

     

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